TERMS OF SERVICE — GENUINELY

Effective Date: February 7, 2026 Last Updated: February 7, 2026

These Terms of Service (“Terms”) govern your access to and use of the Genuinely mobile application and related services (collectively, the “Service”), provided by Krava Technologies Private Limited (“Krava,” “Genuinely,” “we,” “us,” “our”).

By creating an account, downloading, accessing, or using the Service, you agree to these Terms. If you do not agree, do not use the Service.

1) What the Service provides

Genuinely allows you to upload photos of items and receive:

a single authenticity verdict (e.g., Genuine, Likely Genuine, Likely Counterfeit / Likely Fake, Counterfeit / Fake); and
an estimated fair price / fair market value.

Outputs are generated using automated systems, including AI/ML models and third-party infrastructure.

Important: The Service provides informational estimates, not guarantees.

2) Eligibility and account responsibility

You must be at least 13 years old to use the Service. If you are under the age of majority where you live, you must use the Service only with a parent/guardian’s consent.
You are responsible for maintaining the confidentiality of your account and for all activity under your account.
You agree that information you provide is accurate and up to date.

3) Privacy

Your use of the Service is also governed by our Privacy Policy, which is incorporated by reference. The Privacy Policy explains how we collect, use, share, and retain information, including uploaded photos, scan history, and any related identifiers/metadata.

4) User content (photos) and permissions you grant

“User Content” includes photos and any content you upload, transmit, or otherwise provide through the Service.

You represent and warrant that:

you own or have all necessary rights/permissions to upload the User Content; and
your User Content does not violate applicable law or any third-party rights (including intellectual property, privacy, or publicity rights).

License you grant to us: You grant Krava a worldwide, non-exclusive, royalty-free, sublicensable license to host, store, reproduce, process, transmit, display, and otherwise use your User Content to operate, maintain, secure, and improve the Service, including generating outputs, preventing abuse/fraud, analytics, customer support, and enforcing these Terms. This license continues for as long as needed for those purposes, including limited retention consistent with our Privacy Policy and legal obligations.

5) Scan history and exports

The Service may store a history of your scans (“Scan History”), including your uploaded photos, outputs, timestamps, and related metadata.

You may be able to export your Scan History or individual results. You are responsible for how you use, store, and share any exports.

The Service may allow you to share a verdict (including via links, images, or exported content). You agree that:

shared results may be viewed by others you send them to;
you will not alter or misrepresent what the Service returned;
you will not claim that our output is a “certificate,” “guarantee,” or “official authentication” by Krava or any brand.

We may disable, rate-limit, or revoke sharing functionality to protect users, prevent abuse, or comply with law.

7) No professional advice; no guarantees (VERY IMPORTANT)

You understand and agree:

7.1 No guarantee of authenticity. Even if the Service returns “Genuine” or “Likely Genuine,” the item may still be counterfeit, altered, repaired, mismatched, or otherwise not authentic. Conversely, items may be incorrectly flagged as counterfeit.

7.2 No certification or appraisal. We are not a brand authenticator, certification authority, auction house, insurer, or licensed appraiser. The Service does not provide legal, financial, or professional advice.

7.3 Fair price estimates are approximate. Fair price / value estimates can be wrong and may not account for condition, provenance, modifications, geography, liquidity, market shocks, or fast-changing markets.

7.4 You assume risk. You are solely responsible for any buying, selling, pricing, negotiation, reporting, or other decisions you make based on the Service outputs. You should independently verify authenticity/value, especially for high-value or high-risk transactions.

8) Prohibited uses and content

You agree not to (and not to attempt to):

use the Service for illegal activities, fraud, deception, or to facilitate scams;
represent the Service output as an official certificate/guarantee or as brand-authorized authentication;
upload content you do not have the rights to use;
upload content that violates privacy rights (e.g., photos of others without permission) or includes sensitive personal data you do not have the right to share;
upload unlawful, harmful, or abusive content (including content involving child sexual abuse material, which will be reported);
upload or request analysis of government IDs, passports, visas, financial account numbers, or other sensitive documents where such use is unlawful or violates rights;
interfere with or disrupt the Service, bypass security, rate limits, or access controls;
reverse engineer, scrape, harvest, or extract models, outputs at scale, or other data from the Service;
use bots or automation to run scans or generate outputs without our written authorization.

We may remove content, restrict scans, block content categories, apply safety protections, or report conduct to authorities when required or appropriate.

9) Safety protections and content controls (our discretion)

Because users can upload photos of anything, you acknowledge:

we may add, change, or expand protections at any time (e.g., blocking certain content, categories, or user behaviors);
we may refuse to process certain images or requests, in whole or part, for safety, legal, or operational reasons.

10) Plans, ads, subscriptions, and rate limits

10.1 Free (rewarded ads). Free users may be required to watch a rewarded advertisement to run a scan. Ad availability is not guaranteed.

10.2 Subscriptions / paid access. Some features, scan volumes, speeds, or limits may require a subscription or other paid access. Purchases are processed by the applicable app store/payment processor (e.g., Apple App Store, Google Play), and your purchase is subject to their terms and policies.

10.3 Rate limits. We may impose scan limits and usage constraints that vary by plan and may include daily, weekly, and monthly limits, cooldowns, and fair-use restrictions.

10.4 We can change or discontinue plans and limits. To the maximum extent permitted by law and platform rules, we may change, reduce, add, remove, or discontinue any plan, feature, benefit, scan limit, pricing, or availability at any time, including during your subscription period. Where required by law or app store rules, we will provide notice and/or legally required remedies (if applicable). Otherwise, changes take effect immediately or at the next renewal, at our discretion.

10.5 Auto-renewal and cancellation. If you purchase a subscription, it may automatically renew unless cancelled via your app store settings before the renewal date.

10.6 Refunds. Refund requests are handled by the app store/payment processor unless applicable law requires otherwise.

11) Third-party services

The Service may rely on third-party providers (cloud hosting, analytics, AI providers, advertising networks). We do not control and are not responsible for third-party services, including outages, errors, policy changes, or performance. Your use of third-party services may be governed by their terms and privacy policies.

12) Intellectual property

The Service (including software, UI, brand, logos, algorithms, and proprietary processing pipelines) is owned by Krava or its licensors and is protected by applicable intellectual property laws.

You may not copy, modify, distribute, sell, lease, sublicense, or create derivative works of the Service except as expressly permitted by law or by Krava in writing.

13) Feedback

If you provide suggestions, ideas, or feedback, you grant us the right to use it without restriction or compensation.

14) Suspension and termination

You may stop using the Service at any time. We may suspend or terminate your access (with or without notice) if:

you violate these Terms,
your use creates risk or potential legal exposure,
we suspect fraud or abuse,
required by law, or
we decide to discontinue the Service.

Upon termination, your right to use the Service ends. Sections that by their nature should survive termination will survive (including IP, disclaimers, limitation of liability, indemnity, and dispute provisions).

15) Disclaimer of warranties

To the maximum extent permitted by law, the Service is provided “AS IS” and “AS AVAILABLE.” We disclaim all warranties, express or implied, including merchantability, fitness for a particular purpose, non-infringement, and accuracy. We do not warrant uninterrupted operation, error-free outputs, or that results will be correct.

16) Limitation of liability

To the maximum extent permitted by law:

Krava will not be liable for indirect, incidental, special, consequential, exemplary, or punitive damages, or any loss of profits, revenues, data, goodwill, or business opportunities arising from or related to your use of the Service.
Krava’s total liability for any claim arising out of or relating to the Service will not exceed the greater of:

(a) the amount you paid to Krava for the Service in the 12 months before the event giving rise to the claim, or (b) USD $100 (or local equivalent).

Some jurisdictions do not allow certain limitations; in those jurisdictions, liability is limited to the maximum extent permitted.

17) Indemnity

You agree to defend, indemnify, and hold harmless Krava and its directors, officers, employees, contractors, and agents from and against any claims, damages, losses, liabilities, and expenses (including reasonable attorneys’ fees) arising from:

your User Content,
your misuse of the Service,
your violation of these Terms or applicable law, or
your infringement of any third-party rights.

18) Governing law and disputes

18.1 Governing law (primary)

These Terms are governed by the laws of India, without regard to conflict-of-laws rules.

18.2 Courts of Delhi (default for most users)

Except as provided in Sections 18.3–18.4 (U.S. arbitration), you agree that any dispute arising out of or relating to these Terms or the Service shall be subject to the exclusive jurisdiction of the courts of Delhi, India, and you consent to such jurisdiction and venue.

18.3 U.S. users — binding arbitration + class action waiver (AAA)

If you are a resident of the United States (or you access/use the Service from the United States), you and Krava agree that any dispute, claim, or controversy arising out of or relating to these Terms or the Service will be resolved by binding individual arbitration administered by the American Arbitration Association (“AAA”) under the AAA Consumer Arbitration Rules (the “AAA Rules”), and not in court, except:

either party may bring an individual claim in small claims court if it qualifies; and
either party may seek injunctive or equitable relief in a court of competent jurisdiction to prevent actual or threatened misuse of intellectual property, unauthorized access, or security breaches.

Arbitration procedure:

Arbitration will be conducted in English.
The arbitration may be conducted by video/telephone unless an in-person hearing is required by the arbitrator or the AAA Rules.
The arbitrator may award any relief a court could award on an individual basis, subject to these Terms.

AAA Rules & fees: The AAA Rules and fee schedules are available from the AAA.

Class Action Waiver: You and Krava agree that disputes will be brought only in an individual capacity and not as a plaintiff or class member in any purported class, collective, coordinated, or representative proceeding. The arbitrator may not consolidate more than one person’s claims or preside over any form of representative proceeding.

Opt-out (30 days): You may opt out of this arbitration provision within 30 days of first accepting these Terms by emailing admin@kravalabs.com with subject line “Arbitration Opt-Out,” and including your name, account email/phone, and a clear statement that you wish to opt out. Opting out of arbitration does not opt you out of any other Terms.

18.4 Mass arbitration; batching; bellwether process (U.S. users)

To increase efficiency of dispute resolution and reduce costs for all parties, you and Krava agree that if 25 or more substantially similar arbitration demands (defined below) are filed against Krava by or with the assistance of the same law firm, group of law firms, or organizations acting in coordination (“Mass Arbitration”), the following procedures will apply to the extent permitted by law and the AAA Rules:

(a) “Substantially similar” demands. Demands are “substantially similar” if they arise out of or relate to the same or similar facts, occurrences, alleged harms, and legal theories, and seek the same or similar relief, even if brought by different individuals.

(b) Informal resolution first; tolling. Before arbitration proceeds, the parties will make a good-faith effort to resolve the dispute informally (including via email notice to admin@kravalabs.com) for 60 days. Any applicable limitations periods will be tolled during this 60-day period for the claims subject to this Section 18.4.

(c) Batching into groups. If a Mass Arbitration occurs, the AAA filings will be administratively batched into groups of up to 25 claimants per batch (each a “Batch”), unless the parties agree otherwise. A court of competent jurisdiction may enforce this Section 18.4, including by enjoining the filing or prosecution of arbitration demands inconsistent with it.

(d) Bellwether selection and first-stage arbitrations. From the total set of demands, the parties will select 10 cases to proceed first as bellwethers (the “Bellwether Cases”) as follows:

Claimants select 5 cases; Krava selects 5 cases.
If either side fails to timely select, the AAA will randomly select the remaining cases from the pool.

Only the Bellwether Cases will proceed to full merits arbitration initially. All other cases will be stayed (paused) unless and until the process below is completed.

(e) Mediation after bellwethers. After final awards issue in the Bellwether Cases (or earlier if the parties agree), the parties will participate in a single mediation of the remaining stayed cases, administered by the AAA (or a mediator mutually agreed by the parties). The parties will engage in good faith in an effort to resolve the remaining cases.

(f) Next-stage arbitrations. If the remaining cases are not resolved through mediation, then the parties will repeat the process in (d) with another set of 10 bellwether cases, unless the parties agree to a different number, a different selection method, or a different process.

(g) Fees and administration. All arbitrations under these Terms will be administered by the AAA consistent with the AAA Rules. Fee allocation will follow the AAA Rules and applicable law; however, to the extent permitted, administration and arbitrator appointment for the stayed cases will be deferred until those cases are selected to proceed under this Section 18.4.

(h) Severability / fallback. If any portion of this Section 18.4 is found unenforceable as to a particular claimant or set of claims, then:

it will be enforced to the maximum extent permitted; and
any invalid portion will be severed, and the remaining parts will remain in force.

If batching/bellwether procedures are held unenforceable in their entirety, the Mass Arbitration demands will proceed in individual arbitration under the AAA Rules (and the class action waiver in Section 18.3 remains in effect).

19) Changes to these Terms

We may update these Terms from time to time. If changes are material, we will provide notice as required by law (e.g., in-app notice), and update the “Last Updated” date. Continued use after updates means you accept the revised Terms.

20) Contact

Krava Technologies Private Limited Address: MB-10, Naurang House, 21 Kasturba Gandhi Marg, New Delhi - 110001, India Email: admin@kravalabs.com